{"id":36710,"date":"2023-07-10T09:04:56","date_gmt":"2023-07-10T04:34:56","guid":{"rendered":"https:\/\/oxcel.ir\/?p=36710"},"modified":"2023-09-16T13:14:30","modified_gmt":"2023-09-16T08:44:30","slug":"%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7","status":"publish","type":"post","link":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/","title":{"rendered":"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631"},"content":{"rendered":"<div id='av-layout-grid-1'  class='av-layout-grid-container av-2ls3a4m-f80379952076c97fc89bab3b80e1ebde entry-content-wrapper main_color av-flex-cells  avia-builder-el-0  avia-builder-el-no-sibling   container_wrap fullsize'  >\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljwdazyj-c0462bef316ddcdb1e9503574a63b34f\">\n.flex_cell.av-ljwdazyj-c0462bef316ddcdb1e9503574a63b34f{\nvertical-align:top;\nbackground-color:#f4f4f4f;\n}\n.responsive #top #wrap_all .flex_cell.av-ljwdazyj-c0462bef316ddcdb1e9503574a63b34f{\npadding:30px 230px 30px 230px !important;\n}\n<\/style>\n<div class='flex_cell av-ljwdazyj-c0462bef316ddcdb1e9503574a63b34f av-gridrow-cell av_one_full no_margin  avia-builder-el-1  avia-builder-el-no-sibling  content-align-top'  ><div class='flex_cell_inner'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljwdc7iz-0727c25bc319b09323c1bcc7593cd107\">\n@keyframes av_boxShadowEffect_av-ljwdc7iz-0727c25bc319b09323c1bcc7593cd107-column {\n0%   { box-shadow:  0 0 0 0 #f4f4f4; opacity: 1; }\n100% { box-shadow:  0 0 30px 0 #f4f4f4; opacity: 1; }\n}\n.flex_column.av-ljwdc7iz-0727c25bc319b09323c1bcc7593cd107{\nbox-shadow: 0 0 30px 0 #f4f4f4;\nborder-radius:10px 10px 0px 0px;\npadding:30px 30px 30px 30px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column av-ljwdc7iz-0727c25bc319b09323c1bcc7593cd107 av_one_full  avia-builder-el-2  avia-builder-el-no-sibling  first no_margin flex_column_div shadow-not-animated  '     ><section  class='av_textblock_section av-ljwdcwzk-149e2dda167d5d6989950a842f668fcc '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter-rtl ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">\u0641\u0647\u0631\u0633\u062a \u0645\u0637\u0627\u0644\u0628<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u062a\u063a\u06cc\u06cc\u0631 \u0648\u0636\u0639\u06cc\u062a \u0641\u0647\u0631\u0633\u062a \u0645\u0637\u0627\u0644\u0628\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #fed713;color:#fed713\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #fed713;color:#fed713\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8%e2%80%8c-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7-%d9%88-%d8%aa%d8%b9%db%8c%db%8c%d9%86-%d9%85%d9%88%d9%82%d8%b9%db%8c%d8%aa-%d8%a8%d8%b1%d9%86%d8%af-%d8%af%d8%b1-%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1\" >\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#%d8%aa%d8%b9%d8%b1%db%8c%d9%81-%d8%a8%d8%b1%d9%86%d8%af%db%8c%d9%86%da%afbaranding\" >\u062a\u0639\u0631\u06cc\u0641 \u0628\u0631\u0646\u062f\u06cc\u0646\u06af(Baranding)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#%d9%87%d8%af%d9%81-%d8%a7%d8%b2-%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1%d9%87%d8%a7\" >\u0647\u062f\u0641 \u0627\u0632 \u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#%d9%85%d8%b1%d8%a7%d8%ad%d9%84-%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-branding%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1%d9%87%d8%a7\" >\u0645\u0631\u0627\u062d\u0644 \u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc (Branding)\u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#%d8%aa%d8%b9%db%8c%db%8c%d9%86-%d9%85%d9%88%d9%82%d8%b9%db%8c%d8%aa-%d8%a8%d8%b1%d9%86%d8%af-%d8%af%d8%b1-%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1%d8%8c-%d8%a8%d8%a7-%d8%aa%d8%ad%d9%82%db%8c%d9%82%d8%a7%d8%aa-%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1%db%8c%d8%a7%d8%a8%db%8c\" >\u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u060c \u0628\u0627 \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#%d8%b4%d9%86%d8%a7%d8%b3%d8%a7%db%8c%db%8c-%d8%b1%d9%82%d8%a8%d8%a7-%d8%a8%d8%b1%d8%a7%db%8c-%d8%aa%d8%b9%db%8c%db%8c%d9%86-%d9%85%d9%88%d9%82%d8%b9%db%8c%d8%aa-%d8%a8%d8%b1%d9%86%d8%af\" >\u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0631\u0642\u0628\u0627 \u0628\u0631\u0627\u06cc \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#-%d8%b1%d9%88%d8%b4-%d9%87%d8%a7%db%8c-%d8%aa%d8%ad%d9%82%db%8c%d9%82%d8%a7%d8%aa-%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1%db%8c%d8%a7%d8%a8%db%8c-%d9%88-%d8%a7%d9%81%d8%b2%d8%a7%db%8c%d8%b4-%d9%85%d9%88%d9%82%d8%b9%db%8c%d8%aa-%d8%a8%d8%b1%d9%86%d8%af\" >\u00a0\u0631\u0648\u0634 \u0647\u0627\u06cc \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648\u00a0 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8%e2%80%8c-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7-%d9%88-%d8%aa%d8%b9%db%8c%db%8c%d9%86-%d9%85%d9%88%d9%82%d8%b9%db%8c%d8%aa-%d8%a8%d8%b1%d9%86%d8%af-%d8%af%d8%b1-%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1\"><\/span><strong>\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljwdd9qg-a373180e7be548de5b083cca3ab501cc\">\n#top .hr.hr-invisible.av-ljwdd9qg-a373180e7be548de5b083cca3ab501cc{\nheight:5px;\n}\n<\/style>\n<div  class='hr av-ljwdd9qg-a373180e7be548de5b083cca3ab501cc hr-invisible  avia-builder-el-4  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-1dc546e-34aa78a184e0eda3f3a4c2fd325f42cb '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-36772\" src=\"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg\" alt=\"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f\" width=\"800\" height=\"446\" srcset=\"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg 800w, https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291-600x335.jpg 600w, https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291-768x428.jpg 768w, https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291-705x393.jpg 705w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljwo5e5h-ed73d019d7d1b44252f07b59266e20cc\">\n#top .hr.hr-invisible.av-ljwo5e5h-ed73d019d7d1b44252f07b59266e20cc{\nheight:15px;\n}\n<\/style>\n<div  class='hr av-ljwo5e5h-ed73d019d7d1b44252f07b59266e20cc hr-invisible  avia-builder-el-6  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-l1dza-e486885d631c51c1dc17739f3b1e6275 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u060c \u0628\u0627\u06cc\u062f \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647\u200c\u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u062a\u062f\u0648\u06cc\u0646 \u06cc\u06a9 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u06a9\u0647 \u0628\u0631 \u0627\u0633\u0627\u0633 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u060c \u062a\u0639\u06cc\u06cc\u0646 \u0647\u062f\u0641 \u0648 \u0627\u0631\u0632\u0634 \u0628\u0631\u0646\u062f \u0648 &#8230; \u062e\u0644\u0642 \u0634\u0648\u062f.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9sayyu-7e12276a1bd5e98a13ea8113da03d706\">\n#top .hr.hr-invisible.av-9sayyu-7e12276a1bd5e98a13ea8113da03d706{\nheight:15px;\n}\n<\/style>\n<div  class='hr av-9sayyu-7e12276a1bd5e98a13ea8113da03d706 hr-invisible  avia-builder-el-8  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljwo2wdt-d1c6df376f97b0d529a39d44037658e8 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div>\u0634\u0627\u06cc\u062f \u062a\u0627 \u0627\u0645\u0631\u0648\u0632 \u0628\u0631\u0627\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u062a\u0627\u0646 \u062a\u0644\u0627\u0634 \u0632\u06cc\u0627\u062f\u06cc \u06a9\u0631\u062f\u0647 \u0628\u0627\u0634\u06cc\u062f\u060c \u0648 \u062d\u062a\u06cc \u0634\u06af\u0631\u062f\u0647\u0627\u06cc \u062e\u0644\u0627\u0642\u0627\u0646\u0647 \u0627\u0633\u0627\u062a\u06cc\u062f \u0648 \u06a9\u0627\u0631\u0622\u0641\u0631\u06cc\u0646\u0627\u0646 \u0628\u0632\u0631\u06af \u0631\u0627 \u0628\u06a9\u0627\u0631 \u0628\u0633\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f\u060c \u0648\u0644\u06cc \u0646\u062a\u06cc\u062c\u0647 \u062f\u0644\u062e\u0648\u0627\u0647 \u0646\u06af\u0631\u0641\u062a\u06cc!<\/div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-uhtyo6-5fdb9991e812d7fbfac74a8844b980ae\">\n#top .hr.hr-invisible.av-uhtyo6-5fdb9991e812d7fbfac74a8844b980ae{\nheight:15px;\n}\n<\/style>\n<div  class='hr av-uhtyo6-5fdb9991e812d7fbfac74a8844b980ae hr-invisible  avia-builder-el-10  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-lk0v3ud1-984691f535a6cb9c20e1b22b14ec8254 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div>\u0646\u062a\u06cc\u062c\u0647 \u0646\u06af\u0631\u0641\u062a\u0646 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u062f\u0631 \u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u062f\u0644\u0627\u06cc\u0644 \u0632\u06cc\u0627\u062f\u06cc \u0645\u06cc\u062a\u0648\u0627\u0646\u062f \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u062f\u060c \u0648\u0644\u06cc \u062a\u062c\u0631\u0628\u0647 \u0645\u0627 \u062f\u0631 \u0622\u06a9\u0627\u062f\u0645\u06cc \u0627\u0648\u06a9\u0633\u0644 \u0645\u0647\u0645\u062a\u0631\u06cc\u0646 \u062f\u0644\u06cc\u0644 \u0646\u0627\u06a9\u0627\u0645\u06cc \u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u0631\u0627 \u0646\u062f\u0627\u0634\u062a\u0646 <a href=\"https:\/\/oxcel.ir\/%d8%b7%d8%b1%d8%a7%d8%ad%db%8c-%d8%a7%d8%b3%d8%aa%d8%b1%d8%a7%d8%aa%da%98%db%8c-%d9%85%d8%ad%d8%aa%d9%88%d8%a7\/\">\u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc<\/a> \u0648 \u0639\u062f\u0645 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0645\u06cc\u200c\u062f\u0627\u0646\u062f.<\/div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 474px; top: 79px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-6wajl2-88069f6ab3efd5e73ef9a6a602f9c3c5\">\n#top .hr.hr-invisible.av-6wajl2-88069f6ab3efd5e73ef9a6a602f9c3c5{\nheight:15px;\n}\n<\/style>\n<div  class='hr av-6wajl2-88069f6ab3efd5e73ef9a6a602f9c3c5 hr-invisible  avia-builder-el-12  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljwq6l7h-466237253c0f6216bbffd77c600a90ae '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u060c \u0628\u0627\u06cc\u062f \u0628\u0631\u0627\u0633\u0627\u0633 \u0648\u0627\u0642\u0639\u06cc\u062a \u062f\u0627\u0634\u062a\u0647 \u0647\u0627 \u0648 \u0645\u0647\u0627\u0631\u062a \u0647\u0627\u06cc \u0645\u0648\u062c\u0648\u062f \u062f\u0631 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u062a \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0628\u0646\u0648\u06cc\u0633\u06cc\u062f\u060c \u0648 \u0628\u0631\u0627\u06cc \u062a\u062f\u0648\u06cc\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0646\u06cc\u0627\u0632 \u0627\u0633\u0627\u0633\u06cc \u0628\u0647 \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631 \u062f\u0627\u0631\u06cc\u062f\u060c \u0648 \u0628\u0631\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631 \u0634\u0645\u0627 \u062f\u0642\u06cc\u0642 \u0648 \u062f\u06cc\u062a\u0627\u06cc \u0645\u0646\u0627\u0633\u0628\u06cc \u0627\u0631\u0627\u06cc\u0647 \u062f\u0647\u062f \u0628\u0627\u06cc\u062f \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u062a \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0645\u0634\u062e\u0635 \u0634\u0648\u062f.<\/p>\n<p>\u0627\u06af\u0631 \u0627\u06cc\u0646 \u0645\u0637\u0627\u0644\u0628 \u0648 \u062f\u06cc\u06af\u0631 \u0645\u0637\u0627\u0644\u0628 \u0646\u0642\u0634\u0647 \u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u0627\u0648\u06a9\u0633\u0644 \u0631\u0627 \u067e\u06cc\u06af\u06cc\u0631 \u0628\u0627\u0634\u06cc\u062f\u060c \u0628\u062f\u0648\u0646 \u0634\u06a9 \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0633\u0648\u0627\u0644\u0627\u062a \u0648 \u0627\u0628\u0647\u0627\u0645\u0627\u062a \u0634\u0645\u0627 \u0628\u0631\u0637\u0631\u0641 \u062e\u0648\u0627\u0647\u062f \u0634\u062f\u060c \u06a9\u0647 \u062f\u0631 \u0646\u062a\u06cc\u062c\u0647 \u062a\u0627\u062b\u06cc\u0631 \u0632\u06cc\u0627\u062f\u06cc \u062f\u0631 \u0631\u0634\u062f \u0648 \u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u062a \u062e\u0648\u0627\u0647\u062f \u0634\u062f.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljwo5pzo-2777df2bd9f6f2aec02af619c45c72bb\">\n#top .hr.hr-invisible.av-ljwo5pzo-2777df2bd9f6f2aec02af619c45c72bb{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-ljwo5pzo-2777df2bd9f6f2aec02af619c45c72bb hr-invisible  avia-builder-el-14  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljwo38hp-6d2f8c472c48dc5df5421911342aabd5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div><\/div>\n<div><\/div>\n<h2><span class=\"ez-toc-section\" id=\"%d8%aa%d8%b9%d8%b1%db%8c%d9%81-%d8%a8%d8%b1%d9%86%d8%af%db%8c%d9%86%da%afbaranding\"><\/span><strong>\u062a\u0639\u0631\u06cc\u0641 \u0628\u0631\u0646\u062f\u06cc\u0646\u06af(Baranding)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div><\/div>\n<div>\u0628\u0631\u0646\u062f\u06cc\u0646\u06af \u0628\u0647 \u0641\u0631\u0622\u06cc\u0646\u062f \u0633\u0627\u062e\u062a\u0646 \u0648 \u062a\u0648\u0633\u0639\u0647 \u062f\u0627\u062f\u0646 \u06cc\u06a9 \u0646\u0627\u0645 \u062a\u062c\u0627\u0631\u06cc (\u0628\u0631\u0646\u062f) \u0628\u0631\u0627\u06cc \u06cc\u06a9 \u0645\u062d\u0635\u0648\u0644\u060c \u062e\u062f\u0645\u062a \u06cc\u0627 \u0633\u0627\u0632\u0645\u0627\u0646 \u06af\u0641\u062a\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f. \u0627\u06cc\u0646 \u0641\u0631\u0622\u06cc\u0646\u062f \u0634\u0627\u0645\u0644\u061b \u062a\u062f\u0648\u06cc\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u060c \u062a\u0639\u06cc\u06cc\u0646 \u0627\u0647\u062f\u0627\u0641\u060c \u0627\u0631\u0632\u0634\u060c \u0647\u0648\u06cc\u062a\u060c \u0637\u0631\u0627\u062d\u06cc \u0644\u0648\u06af\u0648 \u0648 &#8230; \u0645\u06cc \u0628\u0627\u0634\u062f.<\/div>\n<div><\/div>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 536px; top: -5.76562px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-43y01gm-122720ac0b5a3d6146c56ba9b4f22297\">\n#top .hr.hr-invisible.av-43y01gm-122720ac0b5a3d6146c56ba9b4f22297{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-43y01gm-122720ac0b5a3d6146c56ba9b4f22297 hr-invisible  avia-builder-el-16  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-2mquo6-623d746ce42eb79eaa756d15a5e8e45f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"ez-toc-section\" id=\"%d9%87%d8%af%d9%81-%d8%a7%d8%b2-%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1%d9%87%d8%a7\"><\/span><strong>\u0647\u062f\u0641 \u0627\u0632 \u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u0647\u062f\u0641 \u0628\u0631\u0646\u062f\u06cc\u0646\u06af \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0628\u0647 \u0627\u06cc\u062c\u0627\u062f \u0634\u0646\u0627\u062e\u062a\u060c \u0627\u0639\u062a\u0645\u0627\u062f \u0648 \u0635\u062f\u0627\u0642\u062a \u0628\u06cc\u0646 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0628\u0631\u0646\u062f \u06a9\u0645\u06a9 \u06a9\u0646\u062f \u0648 \u0628\u0631\u0627\u06cc \u062c\u0630\u0628 \u0648 \u0646\u06af\u0647\u062f\u0627\u0631\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u062a\u0641\u0627\u0648\u062a\u200c\u0647\u0627 \u0648 \u0645\u0646\u062d\u0635\u0631\u0628\u0647\u200c\u0641\u0631\u062f\u06cc\u200c\u0647\u0627\u06cc \u0628\u0631\u0646\u062f \u0631\u0627 \u0646\u0634\u0627\u0646 \u062f\u0647\u062f.<br \/>\n\u0628\u0631\u0646\u062f\u06cc\u0646\u06af \u0647\u0645\u0686\u0646\u06cc\u0646 \u0628\u0647 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06cc\u06a9 \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0648 \u0628\u0647\u0628\u0648\u062f \u062a\u0635\u0648\u06cc\u0631 \u0622\u0646 \u062f\u0631 \u0630\u0647\u0646 \u0645\u0631\u062f\u0645 \u06a9\u0645\u06a9 \u0645\u06cc \u06a9\u0646\u062f.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 534px; top: -6.76562px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3e22892-148d9ea195a67423768730f6748a508a\">\n#top .hr.hr-invisible.av-3e22892-148d9ea195a67423768730f6748a508a{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-3e22892-148d9ea195a67423768730f6748a508a hr-invisible  avia-builder-el-18  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljwo9fym-185efbe236903e085b171cf8f5463ff9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"ez-toc-section\" id=\"%d9%85%d8%b1%d8%a7%d8%ad%d9%84-%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-branding%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1%d9%87%d8%a7\"><\/span><strong><a href=\"https:\/\/iranbusinesscoach.com\/branding-steps\/\">\u0645\u0631\u0627\u062d\u0644 \u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc<\/a> (Branding)\u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 533px; top: 56.2344px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-ljwqll1e-380f829a5d2745db49b8a4c2438cdbe6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><ul>\n<li>\u062a\u062d\u0644\u06cc\u0644 \u0628\u0627\u0632\u0627\u0631<\/li>\n<li>\u062c\u0627\u06cc\u06af\u0627\u0647 \u0628\u0631\u0646\u062f<\/li>\n<li>\u062a\u0639\u0631\u06cc\u0641 \u0647\u0648\u06cc\u062a \u0628\u0631\u0646\u062f<\/li>\n<li>\u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0628\u0631\u0646\u062f<\/li>\n<li>\u0646\u0638\u0627\u0631\u062a \u0648 \u0628\u0647\u0628\u0648\u062f \u0628\u0631 \u0641\u0631\u0622\u06cc\u0646\u062f \u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc<\/li>\n<li>\u0645\u0639\u0631\u0641\u06cc \u0628\u0631\u0646\u062f \u0628\u0647 \u0628\u0627\u0632\u0627\u0631 (\u062f\u0631 \u0627\u06cc\u0646 \u0645\u0631\u062d\u0644\u0647\u060c \u0628\u0627\u06cc\u062f \u0647\u0648\u06cc\u062a \u0628\u0631\u0646\u062f\u060c \u0644\u0648\u06af\u0648 \u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u062c\u0631\u0627 \u0634\u0648\u062f \u0648 \u0628\u0631\u0646\u062f \u0628\u0647 \u0628\u0627\u0632\u0627\u0631 \u0645\u0639\u0631\u0641\u06cc \u0634\u0648\u062f. )<\/li>\n<\/ul>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2t8fch2-a7ef9f4f5818e77f1ff7fbafadee08ae\">\n#top .hr.hr-invisible.av-2t8fch2-a7ef9f4f5818e77f1ff7fbafadee08ae{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2t8fch2-a7ef9f4f5818e77f1ff7fbafadee08ae hr-invisible  avia-builder-el-21  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljzdss90-4985d38436943611f2a4f08ad3b1397d\">\n.avia-image-container.av-ljzdss90-4985d38436943611f2a4f08ad3b1397d img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-ljzdss90-4985d38436943611f2a4f08ad3b1397d .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-ljzdss90-4985d38436943611f2a4f08ad3b1397d av-styling- avia-align-center  avia-builder-el-22  el_after_av_hr  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-36807 avia-img-lazy-loading-not-36807 avia_image ' src=\"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/JTHOKA-brand_position-1128x578-1-e1689074903461-600x308.png\" alt='\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f' title='\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f'  height=\"231\" width=\"450\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/JTHOKA-brand_position-1128x578-1-e1689074903461-600x308.png 600w, https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/JTHOKA-brand_position-1128x578-1-e1689074903461-768x394.png 768w, https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/JTHOKA-brand_position-1128x578-1-e1689074903461-705x361.png 705w, https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/JTHOKA-brand_position-1128x578-1-e1689074903461.png 800w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-clp3ae-1d3557d966ec9d025153f2f36b338c7d\">\n#top .hr.hr-invisible.av-clp3ae-1d3557d966ec9d025153f2f36b338c7d{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-clp3ae-1d3557d966ec9d025153f2f36b338c7d hr-invisible  avia-builder-el-23  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-2vy0aiu-9b572816a6929dba9d6eac19699bff4e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"ez-toc-section\" id=\"%d8%aa%d8%b9%db%8c%db%8c%d9%86-%d9%85%d9%88%d9%82%d8%b9%db%8c%d8%aa-%d8%a8%d8%b1%d9%86%d8%af-%d8%af%d8%b1-%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1%d8%8c-%d8%a8%d8%a7-%d8%aa%d8%ad%d9%82%db%8c%d9%82%d8%a7%d8%aa-%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1%db%8c%d8%a7%d8%a8%db%8c\"><\/span><span style=\"color: #333333;\"><strong>\u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u060c \u0628\u0627 \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 527px; top: -6.76562px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-1d7fshy-d84663ddfcbc2607b863d350e895be0a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"ChatMessage_messageRow__7yIr2\" data-complete=\"true\">\n<div class=\"ChatMessage_messageWrapper__Zf87D ChatMessage_humanMessageWrapper__76ZSo\">\n<div class=\"Message_row___ur0Y Message_humanRow__cmibI\">\n<div class=\"Message_humanMessageBubble__Nld4j \">\n<div class=\"Markdown_markdownContainer__UyYrv\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"ChatMessage_messageRow__7yIr2\" data-complete=\"true\">\n<div class=\"ChatMessage_messageWrapper__Zf87D\">\n<div>\n<div class=\"Message_row___ur0Y\">\n<div class=\"Message_botMessageBubble__CPGMI \">\n<div class=\"Markdown_markdownContainer__UyYrv\">\n<p>\u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u06cc\u06a9 \u0641\u0631\u0627\u06cc\u0646\u062f \u067e\u06cc\u0686\u06cc\u062f\u0647 \u0627\u0633\u062a \u06a9\u0647 \u0646\u06cc\u0627\u0632\u0645\u0646\u062f \u062a\u062d\u0644\u06cc\u0644 \u062f\u0642\u06cc\u0642 \u0648 \u06af\u0633\u062a\u0631\u062f\u0647\u200c\u0627\u06cc \u0627\u0632 \u0628\u0627\u0632\u0627\u0631\u060c \u0631\u0642\u0628\u0627\u060c \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0645\u0634\u0627\u0628\u0647 \u0627\u0633\u062a.<\/p>\n<p>\u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u06cc\u06a9\u06cc \u0627\u0632 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u0647\u0645 \u0628\u0631\u0627\u06cc \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u0627\u0633\u062a \u06a9\u0647 \u0628\u0647 \u06a9\u0645\u06a9 \u0622\u0646 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646 \u0645\u0632\u0627\u06cc\u0627 \u0648 \u0645\u0639\u0627\u06cc\u0628 \u0628\u0631\u0646\u062f \u062e\u0648\u062f \u0631\u0627 \u062f\u0631 \u0645\u0642\u0627\u06cc\u0633\u0647 \u0628\u0627 \u0631\u0642\u0628\u0627 \u0648 \u0628\u0627\u0632\u0627\u0631 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06a9\u0631\u062f.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lk0uysh3-b6c939745ae08f143becd37356cfc8d2\">\n#top .hr.hr-invisible.av-lk0uysh3-b6c939745ae08f143becd37356cfc8d2{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-lk0uysh3-b6c939745ae08f143becd37356cfc8d2 hr-invisible  avia-builder-el-26  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-lk0uydru-d6e611f064b81753abebfde12ede08aa '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><div class=\"ChatMessage_messageRow__7yIr2\" data-complete=\"true\">\n<div class=\"ChatMessage_messageWrapper__Zf87D ChatMessage_humanMessageWrapper__76ZSo\">\n<div class=\"Message_row___ur0Y Message_humanRow__cmibI\">\n<div class=\"Message_humanMessageBubble__Nld4j \">\n<div class=\"Markdown_markdownContainer__UyYrv\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"ChatMessage_messageRow__7yIr2\" data-complete=\"true\">\n<div class=\"ChatMessage_messageWrapper__Zf87D\">\n<div>\n<div class=\"Message_row___ur0Y\">\n<div class=\"Message_botMessageBubble__CPGMI \">\n<div class=\"Markdown_markdownContainer__UyYrv\">\n<p><em>\u0628\u0631\u0627\u06cc \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0627\u0632 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641\u06cc \u0645\u0627\u0646\u0646\u062f:<\/em><\/p>\n<ul>\n<li>\u0645\u0635\u0627\u062d\u0628\u0647 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c<\/li>\n<li>\u0628\u0631\u06af\u0632\u0627\u0631\u06cc \u0646\u0638\u0631\u0633\u0646\u062c\u06cc\u060c<\/li>\n<li>\u062a\u062d\u0644\u06cc\u0644 \u0631\u0642\u0628\u0627\u060c<\/li>\n<li>\u062a\u062d\u0644\u06cc\u0644 SWOT \u0648 \u063a\u06cc\u0631\u0647 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f.<\/li>\n<\/ul>\n<p>\u0647\u0645\u0686\u0646\u06cc\u0646 \u0628\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0627\u06cc\u0646 \u0631\u0648\u0634\u200c\u0647\u0627 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0634\u0646\u0627\u062e\u062a \u0628\u0647\u062a\u0631\u06cc \u0627\u0632 \u0631\u0642\u0628\u0627 \u0648 \u0628\u0627\u0632\u0627\u0631 \u062f\u0633\u062a \u067e\u06cc\u062f\u0627 \u06a9\u0646\u06cc\u062f \u0648 \u0628\u0627 \u0627\u0631\u0627\u0626\u0647 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0648 \u062e\u062f\u0645\u0627\u062a\u06cc \u0628\u0627 \u06a9\u06cc\u0641\u06cc\u062a \u0628\u0627\u0644\u0627 \u0648 \u0628\u0627 \u0627\u0631\u0632\u0634 \u0627\u0641\u0632\u0648\u062f\u0647\u060c \u062f\u0631 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0647\u062a\u0631\u06cc \u0646\u0633\u0628\u062a \u0628\u0647 \u0631\u0642\u0628\u0627 \u0642\u0631\u0627\u0631 \u0628\u06af\u06cc\u0631\u06cc\u062f.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2lulava-37d94a37aba60f3f6d30b7fd2469a353\">\n#top .hr.hr-invisible.av-2lulava-37d94a37aba60f3f6d30b7fd2469a353{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2lulava-37d94a37aba60f3f6d30b7fd2469a353 hr-invisible  avia-builder-el-28  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljy7qey1-ec3780561a8ed253b9b189a544884dbf '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3><strong>\u0645\u0637\u0627\u0644\u0639\u0647 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f\u00a0<\/strong><\/h3>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 543px; top: 43px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-ljy7shsu-40534128a41e6dd2cf4a4c094fc8f6c5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>\u0628\u0627 \u0645\u0637\u0627\u0644\u0639\u0647 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u0634\u0645\u0627 \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647 \u0647\u0627\u06cc \u0622\u0646\u0647\u0627 \u0628\u06cc\u0634\u062a\u0631 \u067e\u06cc \u0628\u0628\u0631\u06cc\u062f \u0648 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062e\u0648\u062f \u0631\u0627 \u0628\u0631\u0627\u06cc \u062c\u0630\u0628 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0628\u0647\u0628\u0648\u062f \u0628\u062e\u0634\u06cc\u062f. \u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u0686\u0646\u062f \u0646\u06a9\u062a\u0647 \u062f\u0631 \u0645\u0648\u0631\u062f \u0627\u06cc\u0646 \u0645\u0648\u0636\u0648\u0639 \u0622\u0645\u062f\u0647 \u0627\u0633\u062a:<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljz8kk7n-c3d4a293b4ee27b13e6624112005f873\">\n#top .hr.hr-invisible.av-ljz8kk7n-c3d4a293b4ee27b13e6624112005f873{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-ljz8kk7n-c3d4a293b4ee27b13e6624112005f873 hr-invisible  avia-builder-el-31  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljz8fb1r-988c8fe03bd76d46a9da7438e3accd89 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h5><strong>\u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647 \u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646<\/strong><\/h5>\n<p>\u0628\u0627 \u0645\u0637\u0627\u0644\u0639\u0647 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u0634\u0645\u0627 \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647 \u0647\u0627\u06cc \u0622\u0646\u0647\u0627 \u0628\u06cc\u0634\u062a\u0631 \u067e\u06cc \u0628\u0628\u0631\u06cc\u062f.<\/p>\n<p>\u0628\u0627 \u0634\u0646\u0627\u062e\u062a \u062f\u0642\u06cc\u0642 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647 \u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0631\u0646\u062f \u062e\u0648\u062f \u0631\u0627 \u0628\u0647\u0628\u0648\u062f \u0628\u062e\u0634\u06cc\u062f \u0648 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0648 \u062e\u062f\u0645\u0627\u062a\u06cc \u0627\u0631\u0627\u0626\u0647 \u062f\u0647\u06cc\u062f \u06a9\u0647 \u0628\u0647 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0634\u06a9\u0644 \u0645\u0645\u06a9\u0646 \u0628\u0627 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647 \u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0647\u0645\u0627\u0647\u0646\u06af \u0628\u0627\u0634\u0646\u062f.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 535px; top: -12.4062px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1okzvja-6d3e3ab7df1123cf745d81e1011c34f6\">\n#top .hr.hr-invisible.av-1okzvja-6d3e3ab7df1123cf745d81e1011c34f6{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-1okzvja-6d3e3ab7df1123cf745d81e1011c34f6 hr-invisible  avia-builder-el-33  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljz8g8ty-35aabbd2ffc8bc98c589d57316c24205 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h5><strong>\u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0639\u0648\u0627\u0645\u0644 \u0645\u0648\u062b\u0631 \u0628\u0631 \u062a\u0635\u0645\u06cc\u0645 \u06af\u06cc\u0631\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646<\/strong><\/h5>\n<p>\u0628\u0627 \u0645\u0637\u0627\u0644\u0639\u0647 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u0634\u0645\u0627 \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u062f \u0639\u0648\u0627\u0645\u0644\u06cc \u0631\u0627 \u06a9\u0647 \u0628\u0631 \u062a\u0635\u0645\u06cc\u0645 \u06af\u06cc\u0631\u06cc \u0622\u0646\u0647\u0627 \u062a\u0623\u062b\u06cc\u0631 \u0645\u06cc \u06af\u0630\u0627\u0631\u0646\u062f\u060c \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06a9\u0646\u06cc\u062f. \u0628\u0627 \u0634\u0646\u0627\u062e\u062a \u062f\u0642\u06cc\u0642 \u0627\u06cc\u0646 \u0639\u0648\u0627\u0645\u0644\u060c \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u062f \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0647\u0627\u06cc \u0645\u0646\u0627\u0633\u0628\u06cc \u0631\u0627 \u0628\u0631\u0627\u06cc \u0628\u0647\u0628\u0648\u062f \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062e\u0648\u062f \u0648 \u062c\u0630\u0628 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062a\u0647\u06cc\u0647 \u06a9\u0646\u06cc\u062f.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 533px; top: -12.4062px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1djvr1i-ca8406fabaa91172634c8e4d826515f3\">\n#top .hr.hr-invisible.av-1djvr1i-ca8406fabaa91172634c8e4d826515f3{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-1djvr1i-ca8406fabaa91172634c8e4d826515f3 hr-invisible  avia-builder-el-35  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljz8h0uy-fede6b741eaa705b091e191615840634 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h5><strong>\u0628\u0631\u0631\u0633\u06cc \u0631\u0636\u0627\u06cc\u062a\u0645\u0646\u062f\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646<\/strong><\/h5>\n<p>\u0628\u0627 \u0645\u0637\u0627\u0644\u0639\u0647 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u0634\u0645\u0627 \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0631\u0636\u0627\u06cc\u062a\u0645\u0646\u062f\u06cc \u0622\u0646\u0647\u0627 \u067e\u06cc \u0628\u0628\u0631\u06cc\u062f \u0648 \u0628\u0631\u0627\u06cc \u0628\u0647\u0628\u0648\u062f \u0628\u0631\u0646\u062f \u062e\u0648\u062f \u0648 \u0627\u0631\u062a\u0642\u0627\u06cc \u0631\u0636\u0627\u06cc\u062a\u0645\u0646\u062f\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0627\u0642\u062f\u0627\u0645 \u06a9\u0646\u06cc\u062f. \u062f\u0631 \u0646\u062a\u06cc\u062c\u0647\u060c \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062e\u0648\u062f \u0631\u0627 \u062d\u0641\u0638 \u06a9\u0631\u062f\u0647 \u0648 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062c\u062f\u06cc\u062f\u06cc \u062c\u0630\u0628 \u06a9\u0646\u06cc\u062f.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 541px; top: 35.5938px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-topv6u-98d94a3186b044886ca33d2709fee62f\">\n#top .hr.hr-invisible.av-topv6u-98d94a3186b044886ca33d2709fee62f{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-topv6u-98d94a3186b044886ca33d2709fee62f hr-invisible  avia-builder-el-37  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljz8ibpj-df16dbc89d9be321c6b6eb044b5d27a1 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h5><span style=\"color: #333333;\"><strong>\u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0631\u0641\u062a\u0627\u0631\u0647\u0627\u06cc \u062e\u0631\u06cc\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646<\/strong><\/span><\/h5>\n<p>\u0628\u0627 \u0645\u0637\u0627\u0644\u0639\u0647 \u0631\u0641\u062a\u0627\u0631 \u062e\u0631\u06cc\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u0634\u0645\u0627 \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0631\u0648\u0634 \u0628\u0631\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u060c \u062a\u0648\u0636\u06cc\u062d\u0627\u062a \u0648 \u0627\u0631\u0627\u0626\u0647 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0648 \u062e\u062f\u0645\u0627\u062a \u0628\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0628\u0631\u0633\u06cc\u062f.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 534px; top: -12.4062px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1yotvba-745529890e3c6b25005eca5c0a3762e3\">\n#top .hr.hr-invisible.av-1yotvba-745529890e3c6b25005eca5c0a3762e3{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-1yotvba-745529890e3c6b25005eca5c0a3762e3 hr-invisible  avia-builder-el-39  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljy7w2fk-c72498eeccad8c48d312dd35ab149da5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-38548 size-full\" src=\"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/-\u0631\u0642\u0628\u0627-e1692432015441.jpg\" alt=\"\u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0631\u0642\u0628\u0627 \u0628\u0631\u0627\u06cc \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f\" width=\"750\" height=\"490\" srcset=\"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/-\u0631\u0642\u0628\u0627-e1692432015441.jpg 750w, https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/-\u0631\u0642\u0628\u0627-e1692432015441-600x392.jpg 600w, https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/-\u0631\u0642\u0628\u0627-e1692432015441-705x461.jpg 705w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/h2>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-4kqhfye-e2a49fbcd681c9547e693b1500b1da61 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"ez-toc-section\" id=\"%d8%b4%d9%86%d8%a7%d8%b3%d8%a7%db%8c%db%8c-%d8%b1%d9%82%d8%a8%d8%a7-%d8%a8%d8%b1%d8%a7%db%8c-%d8%aa%d8%b9%db%8c%db%8c%d9%86-%d9%85%d9%88%d9%82%d8%b9%db%8c%d8%aa-%d8%a8%d8%b1%d9%86%d8%af\"><\/span><strong>\u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0631\u0642\u0628\u0627 \u0628\u0631\u0627\u06cc \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 554px; top: -8px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-ljy7vqcx-22593bf36f5afab3961884a93486b13d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>\u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0631\u0642\u0628\u0627 \u0628\u0631\u0627\u06cc \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u06cc\u06a9 \u0641\u0631\u0622\u06cc\u0646\u062f \u0645\u0647\u0645 \u062f\u0631 \u062a\u062d\u0644\u06cc\u0644 \u0631\u0642\u0627\u0628\u062a\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0645\u06a9\u0627\u0646\u06cc\u0632\u0645\u06cc \u0628\u0631\u0627\u06cc \u062f\u0631\u06a9 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0645\u06cc\u200c\u0628\u0627\u0634\u062f. \u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u0628\u0647 \u062a\u0648\u0636\u06cc\u062d \u0686\u0646\u062f \u0631\u0648\u0634 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0631\u0642\u0628\u0627 \u0628\u0631\u0627\u06cc \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u0645\u06cc\u200c\u067e\u0631\u062f\u0627\u0632\u06cc\u0645:<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-llhqg1gk-2ad5008a1a3939d43fd1a8fdbc4b92ab\">\n#top .hr.hr-invisible.av-llhqg1gk-2ad5008a1a3939d43fd1a8fdbc4b92ab{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-llhqg1gk-2ad5008a1a3939d43fd1a8fdbc4b92ab hr-invisible  avia-builder-el-43  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljz8pkbc-71db76d72b05e2aa2c12dc07309e6c4f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><strong>\u062a\u062d\u0644\u06cc\u0644 \u0631\u0642\u0627\u0628\u062a\u200c\u0647\u0627\u06cc \u0645\u0633\u062a\u0642\u06cc\u0645<\/strong><\/h4>\n<p>\u062f\u0631 \u0627\u06cc\u0646 \u0631\u0648\u0634\u060c \u0634\u0645\u0627 \u0628\u0627\u06cc\u062f \u0631\u0642\u0628\u0627\u06cc \u0645\u0633\u062a\u0642\u06cc\u0645 \u062e\u0648\u062f \u0631\u0627 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06a9\u0646\u06cc\u062f. \u0628\u0647 \u0639\u0628\u0627\u0631\u062a \u062f\u06cc\u06af\u0631\u060c \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06a9\u0633\u0627\u0646\u06cc \u06a9\u0647 \u062f\u0631 \u0647\u0645\u0627\u0646 \u0628\u0627\u0632\u0627\u0631 \u0648 \u0628\u0627 \u0647\u0645\u0627\u0646 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0634\u0645\u0627 \u0631\u0642\u0627\u0628\u062a \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/p>\n<p>\u0628\u0631\u0627\u06cc \u0627\u06cc\u0646 \u0645\u0646\u0638\u0648\u0631\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0628\u0627\u0632\u0627\u0631 \u0648 \u0641\u0647\u0631\u0633\u062a \u0634\u0631\u06a9\u062a\u200c\u0647\u0627 \u0648 \u0628\u0631\u0646\u062f\u0647\u0627\u06cc \u0645\u0634\u0627\u0628\u0647 \u062e\u0648\u062f \u0645\u0631\u0627\u062c\u0639\u0647 \u06a9\u0646\u06cc\u062f.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 530px; top: -5.0625px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-dnk9d2-3ee826b46ad48286490f6a3c08302687\">\n#top .hr.hr-invisible.av-dnk9d2-3ee826b46ad48286490f6a3c08302687{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-dnk9d2-3ee826b46ad48286490f6a3c08302687 hr-invisible  avia-builder-el-45  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljz8qxrg-e2da010c9ff5b6365b6a729aa1a7c245 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><strong>\u062a\u062d\u0644\u06cc\u0644 \u0631\u0642\u0627\u0628\u062a\u200c\u0647\u0627\u06cc \u063a\u06cc\u0631\u0645\u0633\u062a\u0642\u06cc\u0645<\/strong><\/h4>\n<p>\u062f\u0631 \u0627\u06cc\u0646 \u0631\u0648\u0634\u060c \u0634\u0645\u0627 \u0628\u0627\u06cc\u062f \u0631\u0642\u0628\u0627\u06cc \u063a\u06cc\u0631\u0645\u0633\u062a\u0642\u06cc\u0645 \u062e\u0648\u062f \u0631\u0627 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06a9\u0646\u06cc\u062f. \u0628\u0647 \u0639\u0628\u0627\u0631\u062a \u062f\u06cc\u06af\u0631\u060c \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06a9\u0633\u0627\u0646\u06cc \u06a9\u0647 \u0628\u0627 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0648 \u062e\u062f\u0645\u0627\u062a \u0645\u0634\u0627\u0628\u0647\u060c \u0627\u0645\u0627 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc \u062f\u06cc\u06af\u0631 \u0631\u0642\u0627\u0628\u062a \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f.<\/p>\n<p>\u0628\u0631\u0627\u06cc \u0627\u06cc\u0646 \u0645\u0646\u0638\u0648\u0631\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0628\u0627\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u0634\u0627\u0628\u0647 \u0648 \u0631\u0642\u0628\u0627\u06cc\u06cc \u06a9\u0647 \u062f\u0631 \u0622\u0646\u200c\u0647\u0627 \u0641\u0639\u0627\u0644\u06cc\u062a \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f \u0645\u0631\u0627\u062c\u0639\u0647 \u06a9\u0646\u06cc\u062f\u060c \u0648 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0632\u06cc\u0627\u062f\u06cc \u0627\u0632 \u0627\u06cc\u0646 \u062f\u0633\u062a\u0647 \u0628\u062f\u0633\u062a \u0622\u0648\u0631\u06cc\u062f.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 530px; top: -12.4062px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3mrl3eu-e478b643101d863f6d5dbc0095d41c44\">\n#top .hr.hr-invisible.av-3mrl3eu-e478b643101d863f6d5dbc0095d41c44{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-3mrl3eu-e478b643101d863f6d5dbc0095d41c44 hr-invisible  avia-builder-el-47  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljz8vopm-962cd8d04b32f81ddaed65bd990378e5 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><strong>\u062a\u062d\u0644\u06cc\u0644 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646<\/strong><\/h4>\n<p>\u062f\u0631 \u0627\u06cc\u0646 \u0631\u0648\u0634\u060c \u0634\u0645\u0627 \u0628\u0627\u06cc\u062f \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062e\u0648\u062f \u0631\u0627 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06a9\u0646\u06cc\u062f \u0648 \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u0631\u0641\u062a\u0627\u0631\u0647\u0627\u06cc \u0622\u0646\u200c\u0647\u0627 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0628\u06af\u0631\u062f\u06cc\u062f. \u0628\u0647 \u0639\u0628\u0627\u0631\u062a \u062f\u06cc\u06af\u0631\u060c \u0634\u0645\u0627 \u0628\u0627\u06cc\u062f \u0628\u0641\u0647\u0645\u06cc\u062f \u06a9\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0634\u0645\u0627 \u0628\u0647 \u0686\u0647 \u0628\u0631\u0646\u062f\u0647\u0627 \u06cc\u0627 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0648 \u062e\u062f\u0645\u0627\u062a \u062f\u06cc\u06af\u0631\u06cc \u0631\u062c\u0648\u0639 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f \u0648 \u0686\u0631\u0627\u061f<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 536px; top: 35.5938px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2x0nbom-9244875b20e07f5ed5164601531c2871\">\n#top .hr.hr-invisible.av-2x0nbom-9244875b20e07f5ed5164601531c2871{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-2x0nbom-9244875b20e07f5ed5164601531c2871 hr-invisible  avia-builder-el-49  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-1jzf87a-3c798a0a1820fa71d387144618842c90 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><strong>\u062a\u062d\u0644\u06cc\u0644 \u062c\u0633\u062a\u062c\u0648\u06cc \u0627\u06cc\u0646\u062a\u0631\u0646\u062a<\/strong><\/h4>\n<p>\u062f\u0631 \u0627\u06cc\u0646 \u0631\u0648\u0634\u060c \u0634\u0645\u0627 \u0628\u0627\u06cc\u062f \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u0628\u0631\u0646\u062f\u0647\u0627 \u0648 \u0634\u0631\u06a9\u062a\u200c\u0647\u0627\u06cc\u06cc \u0628\u06af\u0631\u062f\u06cc\u062f \u06a9\u0647 \u062f\u0631 \u062c\u0633\u062a\u062c\u0648\u06cc \u0627\u06cc\u0646\u062a\u0631\u0646\u062a\u06cc \u0645\u0634\u0627\u0628\u0647 \u0628\u0627 \u0634\u0645\u0627 \u0628\u06cc\u0634\u062a\u0631\u06cc\u0646 \u062a\u0631\u0627\u0641\u06cc\u06a9 \u0631\u0627 \u062f\u0627\u0631\u0646\u062f. \u0627\u06cc\u0646 \u0631\u0648\u0634 \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f \u062a\u0627 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0631\u0642\u0628\u0627\u06cc \u0645\u0633\u062a\u0642\u06cc\u0645 \u0648 \u063a\u06cc\u0631\u0645\u0633\u062a\u0642\u06cc\u0645 \u062e\u0648\u062f \u0631\u0627 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06a9\u0646\u06cc\u062f.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 534px; top: -12.4062px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljy2w8hz-251ca49435cc19e17e961a545a3f572a\">\n#top .hr.hr-invisible.av-ljy2w8hz-251ca49435cc19e17e961a545a3f572a{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-ljy2w8hz-251ca49435cc19e17e961a545a3f572a hr-invisible  avia-builder-el-51  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-itm7wm-2647654ee949aa9f6f9f850d7fae274b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><span class=\"ez-toc-section\" id=\"-%d8%b1%d9%88%d8%b4-%d9%87%d8%a7%db%8c-%d8%aa%d8%ad%d9%82%db%8c%d9%82%d8%a7%d8%aa-%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1%db%8c%d8%a7%d8%a8%db%8c-%d9%88-%d8%a7%d9%81%d8%b2%d8%a7%db%8c%d8%b4-%d9%85%d9%88%d9%82%d8%b9%db%8c%d8%aa-%d8%a8%d8%b1%d9%86%d8%af\"><\/span><strong>\u00a0\u0631\u0648\u0634 \u0647\u0627\u06cc \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648\u00a0 \u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 550px; top: -9px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-llhqopr3-c74570901328c59d4cca5af3dff30a76 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>\u0628\u0631\u0627\u06cc \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646 \u0627\u0632 \u0631\u0648\u0634\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641\u06cc \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0631\u062f.<\/p>\n<p>\u062f\u0631 \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u0628\u0647 \u0628\u0631\u062e\u06cc \u0627\u0632 \u0627\u06cc\u0646 \u0631\u0648\u0634\u200c\u0647\u0627 \u0627\u0634\u0627\u0631\u0647 \u0645\u06cc\u200c\u06a9\u0646\u0645:<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2nnfena-db2fde1ff6796497a06649bb133093b9\">\n#top .hr.hr-invisible.av-2nnfena-db2fde1ff6796497a06649bb133093b9{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-2nnfena-db2fde1ff6796497a06649bb133093b9 hr-invisible  avia-builder-el-54  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-llhqpb1m-cdd137f3df10c764ba36b27fb94aaef1 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><strong>\u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u06a9\u0645\u06cc<\/strong><\/h4>\n<p>\u062f\u0631 \u0627\u06cc\u0646 \u0645\u0631\u062d\u0644\u0647 \u0628\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u067e\u0631\u0633\u0634\u0646\u0627\u0645\u0647\u200c\u0647\u0627\u06cc \u0627\u0633\u062a\u0627\u0646\u062f\u0627\u0631\u062f\u060c \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u062f\u0631\u0628\u0627\u0631\u0647 \u0628\u0627\u0632\u0627\u0631 \u0648 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062c\u0645\u0639\u200c\u0622\u0648\u0631\u06cc \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<p>\u0627\u06cc\u0646 \u0631\u0648\u0634 \u0628\u0647 \u062f\u0644\u06cc\u0644 \u062f\u0642\u062a \u0628\u0627\u0644\u0627 \u0648 \u062a\u0648\u0627\u0646\u0627\u06cc\u06cc \u062a\u0639\u0645\u06cc\u0645\u200c\u067e\u0630\u06cc\u0631\u06cc \u0628\u0647 \u0646\u0645\u0648\u0646\u0647\u200c\u0647\u0627\u06cc \u0628\u0632\u0631\u06af\u060c \u0628\u0631\u0627\u06cc \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0645\u0646\u0627\u0633\u0628 \u0627\u0633\u062a.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1wnu4jq-e0a78716b867ac3cbffe22a4c85a35d2\">\n#top .hr.hr-invisible.av-1wnu4jq-e0a78716b867ac3cbffe22a4c85a35d2{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-1wnu4jq-e0a78716b867ac3cbffe22a4c85a35d2 hr-invisible  avia-builder-el-56  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-llhqqg6v-3410256c3a3761ff16b5fe535af0b2ed '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><strong>\u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u06a9\u06cc\u0641\u06cc<\/strong><\/h4>\n<p>\u0628\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0645\u0635\u0627\u062d\u0628\u0647\u200c\u0647\u0627\u06cc \u0641\u0631\u062f\u06cc \u0648 \u06af\u0631\u0648\u0647\u06cc\u060c \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u062f\u0631\u0628\u0627\u0631\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062a\u0631\u062c\u06cc\u062d\u0627\u062a \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062c\u0645\u0639\u200c\u0622\u0648\u0631\u06cc \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<p>\u0628\u0627 \u0627\u0646\u062c\u0627\u0645 \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u06a9\u06cc\u0641\u06cc \u0628\u0627\u0632\u0627\u0631 \u0628\u0647 \u062f\u0644\u06cc\u0644 \u062a\u0648\u0627\u0646\u0627\u06cc\u06cc \u062c\u0645\u0639\u200c\u0622\u0648\u0631\u06cc \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0639\u0645\u06cc\u0642\u200c\u062a\u0631 \u0648 \u0647\u0645\u0686\u0646\u06cc\u0646 \u0634\u0646\u0627\u062e\u062a \u0628\u0647\u062a\u0631 \u0627\u0632 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u0631\u0627 \u0628\u0631\u0627\u06cc \u0635\u0627\u062d\u0628\u0627\u0646 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u0631\u0648\u0634\u0646\u062a\u0631 \u0645\u06cc\u200c\u0633\u0627\u0632\u062f.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1n345ae-9a0cf2bd378a227ca8be0fa672abe59b\">\n#top .hr.hr-invisible.av-1n345ae-9a0cf2bd378a227ca8be0fa672abe59b{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-1n345ae-9a0cf2bd378a227ca8be0fa672abe59b hr-invisible  avia-builder-el-58  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-llhqr7ga-b0cb7412d014423c43a080c2d189788b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><strong>\u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u062f\u0633\u06a9\u062a\u0627\u067e<\/strong><\/h4>\n<p>\u06cc\u0639\u0646\u06cc \u0628\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0645\u0646\u0627\u0628\u0639 \u0627\u06cc\u0646\u062a\u0631\u0646\u062a\u06cc \u0648 \u067e\u0627\u06cc\u06af\u0627\u0647\u200c\u0647\u0627\u06cc \u062f\u0627\u062f\u0647\u060c \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u062f\u0631\u0628\u0627\u0631\u0647 \u0628\u0627\u0632\u0627\u0631 \u0648 \u0631\u0642\u0628\u0627 \u062c\u0645\u0639\u200c\u0622\u0648\u0631\u06cc \u0645\u06cc\u200c\u0634\u0648\u062f. \u0628\u0647 \u062f\u0644\u06cc\u0644 \u0633\u0631\u0639\u062a \u0628\u0627\u0644\u0627 \u0648 \u06a9\u0645\u200c\u0647\u0632\u06cc\u0646\u0647 \u0628\u0648\u062f\u0646\u060c \u0628\u0631\u0627\u06cc \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u0646\u0627\u0633\u0628 \u0627\u0633\u062a.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-18pz18m-ede85d2660635959d607905f9ab09457\">\n#top .hr.hr-invisible.av-18pz18m-ede85d2660635959d607905f9ab09457{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-18pz18m-ede85d2660635959d607905f9ab09457 hr-invisible  avia-builder-el-60  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-llhqs94j-485dd277039d2c1568d87ad821b4116c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><strong>\u0645\u0634\u0627\u0647\u062f\u0647 \u0645\u0633\u062a\u0642\u06cc\u0645<\/strong><\/h4>\n<p>\u062a\u062d\u0642\u06cc\u0642\u200c\u06a9\u0646\u0646\u062f\u0647 \u0645\u0633\u062a\u0642\u06cc\u0645\u0627\u064b \u0628\u0647 \u0628\u0627\u0632\u0627\u0631 \u0645\u0631\u0627\u062c\u0639\u0647 \u06a9\u0631\u062f\u0647 \u0648 \u0631\u0641\u062a\u0627\u0631 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0631\u0627 \u0646\u0633\u0628\u062a \u0628\u0647 \u0628\u0631\u0646\u062f \u0645\u0648\u0631\u062f \u0646\u0638\u0631 \u0648 \u0628\u0631\u0646\u062f \u0631\u0642\u0628\u0627 \u0645\u0634\u0627\u0647\u062f\u0647 \u0645\u06cc\u200c\u06a9\u0646\u062f.<\/p>\n<p>\u0627\u06cc\u0646 \u0631\u0648\u0634 \u0628\u0647 \u062f\u0644\u06cc\u0644 \u0634\u0646\u0627\u062e\u062a \u0628\u0647\u062a\u0631 \u0627\u0632 \u0631\u0641\u062a\u0627\u0631 \u0648 \u0639\u0627\u062f\u0627\u062a \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u0628\u0631\u0627\u06cc \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u0628\u0633\u06cc\u0627\u0631 \u0645\u0646\u0627\u0633\u0628 \u0627\u0633\u062a.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-uo0vd2-d8e2ae69e591256b0cf3e7d42593af8e\">\n#top .hr.hr-invisible.av-uo0vd2-d8e2ae69e591256b0cf3e7d42593af8e{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-uo0vd2-d8e2ae69e591256b0cf3e7d42593af8e hr-invisible  avia-builder-el-62  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-llhqt62n-2971dac953b4af091f94ac19b4badfaf '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h4><strong>\u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0631\u0642\u0627\u0628\u062a\u06cc<\/strong><\/h4>\n<p>\u0628\u0627 \u0628\u0631\u0631\u0633\u06cc \u0631\u0642\u0628\u0627\u06cc \u0645\u0648\u062c\u0648\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0648 \u0645\u0642\u0627\u06cc\u0633\u0647 \u0628\u0627 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0648 \u062e\u062f\u0645\u0627\u062a \u062e\u0648\u062f\u060c \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u0627\u0646\u062c\u0627\u0645 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<p>\u0646\u062a\u06cc\u062c\u062a\u0627 \u0628\u0647 \u062f\u0644\u06cc\u0644 \u0634\u0646\u0627\u062e\u062a \u0628\u0647\u062a\u0631 \u0627\u0632 \u0631\u0642\u0628\u0627 \u0648 \u0645\u062d\u0635\u0648\u0644\u0627\u062a \u0648 \u062e\u062f\u0645\u0627\u062a \u0622\u0646\u200c\u0647\u0627\u060c \u0628\u0631\u0627\u06cc \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u06a9\u0645\u06a9 \u0632\u06cc\u0627\u062f\u06cc \u0628\u0647 \u0645\u0627\u0644\u06a9\u06cc\u0646 \u0628\u0631\u0646\u062f\u0647\u0627 \u0645\u06cc \u06a9\u0646\u062f.<\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 549px; top: -12.4062px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-239e2x2-8dd99971e883ce4068c70a6b51d5ce0f\">\n#top .hr.hr-invisible.av-239e2x2-8dd99971e883ce4068c70a6b51d5ce0f{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-239e2x2-8dd99971e883ce4068c70a6b51d5ce0f hr-invisible  avia-builder-el-64  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-120o1ra-5871d19393ae94b3ca0960a1560090ee '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3><strong>\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u0648\u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u0628\u0627 \u0634\u0628\u06a9\u0647 \u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc<\/strong><\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-2vk2fa-19972f56b969312f9822d7b36cf98cbe '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>\u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f \u062a\u0627 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062e\u0648\u062f \u0631\u0627 \u0628\u0647\u0628\u0648\u062f \u0628\u0628\u062e\u0634\u06cc\u062f. \u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u0686\u0646\u062f \u0631\u0627\u0647\u0646\u0645\u0627\u06cc\u06cc \u062f\u0631 \u0645\u0648\u0631\u062f \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u0628\u0631\u0627\u06cc \u0628\u0647\u0628\u0648\u062f \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u0622\u0648\u0631\u062f\u0647 \u0634\u062f\u0647 \u0627\u0633\u062a:<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljy6k1zs-dedb488ae0671fef05a195132f68a918\">\n#top .hr.hr-invisible.av-ljy6k1zs-dedb488ae0671fef05a195132f68a918{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-ljy6k1zs-dedb488ae0671fef05a195132f68a918 hr-invisible  avia-builder-el-67  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljy6dv9v-363795069f2bf28908bbc4ec93019c1f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>\u0633\u0627\u062e\u062a \u0648\u0628 \u0633\u0627\u06cc\u062a:<\/strong> \u0633\u0627\u062e\u062a \u06cc\u06a9 \u0648\u0628 \u0633\u0627\u06cc\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0634\u062f\u0647 \u0648 \u062d\u0631\u0641\u0647 \u0627\u06cc\u060c \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f \u062a\u0627 \u0628\u0631\u0646\u062f \u062e\u0648\u062f \u0631\u0627 \u0628\u0647 \u0635\u0648\u0631\u062a \u0622\u0646\u0644\u0627\u06cc\u0646 \u0645\u0639\u0631\u0641\u06cc \u06a9\u0646\u06cc\u062f \u0648 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062c\u062f\u06cc\u062f \u062f\u0631 \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627\u0634\u06cc\u062f.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljy6ctmh-696e56fdf6dca077dce5422ba33aa870\">\n#top .hr.hr-invisible.av-ljy6ctmh-696e56fdf6dca077dce5422ba33aa870{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-ljy6ctmh-696e56fdf6dca077dce5422ba33aa870 hr-invisible  avia-builder-el-69  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljy6ejq1-59a4c96ec3fa883936cf4540d4544fb1 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>\u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0634\u0628\u06a9\u0647 \u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc:<\/strong> \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0634\u0628\u06a9\u0647 \u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f \u062a\u0627 \u0628\u0631\u0646\u062f \u062e\u0648\u062f \u0631\u0627 \u0628\u0647 \u0635\u0648\u0631\u062a \u0622\u0646\u0644\u0627\u06cc\u0646 \u0645\u0639\u0631\u0641\u06cc \u06a9\u0646\u06cc\u062f \u0648 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062f\u0631 \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627\u0634\u06cc\u062f. \u0627\u0646\u062a\u062e\u0627\u0628 \u0634\u0628\u06a9\u0647 \u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0628\u0647\u062a\u0631\u060c \u0628\u0633\u062a\u0647 \u0628\u0647 \u0646\u0648\u0639 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0634\u0645\u0627 \u0645\u062a\u0641\u0627\u0648\u062a \u0627\u0633\u062a.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljy6jq8e-6dbfe37d4022ddac6618b8b5d8d4fdc1\">\n#top .hr.hr-invisible.av-ljy6jq8e-6dbfe37d4022ddac6618b8b5d8d4fdc1{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-ljy6jq8e-6dbfe37d4022ddac6618b8b5d8d4fdc1 hr-invisible  avia-builder-el-71  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljy6f9xb-2d8958570db023b48c9e3b3f6e0f4f8b '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>\u062a\u0648\u0644\u06cc\u062f \u0645\u062d\u062a\u0648\u0627:<\/strong> \u062a\u0648\u0644\u06cc\u062f \u0645\u062d\u062a\u0648\u0627\u06cc\u06cc \u06a9\u0647 \u0628\u0627 \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u0645\u0631\u062a\u0628\u0637 \u0627\u0633\u062a\u060c \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f \u062a\u0627 \u0628\u0647\u0628\u0648\u062f \u0628\u0631\u0646\u062f \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u062e\u0648\u062f \u0631\u0627 \u0628\u0647\u0628\u0648\u062f \u0628\u0628\u062e\u0634\u06cc\u062f. \u0645\u062d\u062a\u0648\u0627\u06cc \u062a\u0648\u0644\u06cc\u062f \u0634\u062f\u0647 \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u062f\u0631 \u0648\u0628 \u0633\u0627\u06cc\u062a\u060c \u0634\u0628\u06a9\u0647 \u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc\u060c \u0648\u0628\u0644\u0627\u06af \u0648 \u062f\u06cc\u06af\u0631 \u06a9\u0627\u0646\u0627\u0644 \u0647\u0627\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644\u06cc \u0634\u0645\u0627 \u0628\u0647 \u0627\u0634\u062a\u0631\u0627\u06a9 \u06af\u0630\u0627\u0634\u062a\u0647 \u0634\u0648\u062f.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljy6jkrz-3ea541e1091423140901c1bdd185d4a8\">\n#top .hr.hr-invisible.av-ljy6jkrz-3ea541e1091423140901c1bdd185d4a8{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-ljy6jkrz-3ea541e1091423140901c1bdd185d4a8 hr-invisible  avia-builder-el-73  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljy6g7vq-0dbd26194380e504f28a579d99520588 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>\u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0622\u0646\u0644\u0627\u06cc\u0646:<\/strong> \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0622\u0646\u0644\u0627\u06cc\u0646\u060c \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f \u062a\u0627 \u0628\u0631\u0646\u062f \u062e\u0648\u062f \u0631\u0627 \u0628\u0647 \u0635\u0648\u0631\u062a \u06af\u0633\u062a\u0631\u062f\u0647 \u062a\u0631\u06cc \u0645\u0639\u0631\u0641\u06cc \u06a9\u0646\u06cc\u062f \u0648 \u0628\u0647 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062c\u062f\u06cc\u062f\u06cc \u062f\u0633\u062a\u0631\u0633\u06cc \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f.<\/p>\n<p>\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u062f\u0631 \u0634\u0628\u06a9\u0647 \u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc\u060c \u0648\u0628 \u0633\u0627\u06cc\u062a\u060c \u0628\u0646\u0631\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0648 \u062f\u06cc\u06af\u0631 \u06a9\u0627\u0646\u0627\u0644 \u0647\u0627\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644\u06cc \u0634\u0645\u0627 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0627\u062f\u0647 \u0634\u0648\u062f.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljy6jepd-8b18ba6631c776276a73494b3c37f718\">\n#top .hr.hr-invisible.av-ljy6jepd-8b18ba6631c776276a73494b3c37f718{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-ljy6jepd-8b18ba6631c776276a73494b3c37f718 hr-invisible  avia-builder-el-75  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-ljy6h7gz-198f8881d5dd38322aa88e1031b93900 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>\u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a \u0631\u0648\u0627\u0628\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646:<\/strong> \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a \u0631\u0648\u0627\u0628\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f \u062a\u0627 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062e\u0648\u062f \u0628\u0647 \u0635\u0648\u0631\u062a \u0628\u0647\u062a\u0631\u06cc \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0631\u0642\u0631\u0627\u0631 \u06a9\u0646\u06cc\u062f \u0648 \u0628\u0631\u0646\u062f \u062e\u0648\u062f \u0631\u0627 \u0628\u0647\u0628\u0648\u062f \u0628\u0628\u062e\u0634\u06cc\u062f. \u0627\u06cc\u0646 \u0627\u0628\u0632\u0627\u0631\u0647\u0627 \u0645\u06cc \u062a\u0648\u0627\u0646\u0646\u062f \u0634\u0627\u0645\u0644 \u0646\u0631\u0645 \u0627\u0641\u0632\u0627\u0631\u0647\u0627\u06cc CRM\u060c \u0646\u0631\u0645 \u0627\u0641\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u062f\u06cc\u0631\u06cc\u062a \u0627\u06cc\u0645\u06cc\u0644\u060c \u0633\u06cc\u0633\u062a\u0645 \u0647\u0627\u06cc \u0686\u062a \u0622\u0646\u0644\u0627\u06cc\u0646 \u0648 \u062f\u06cc\u06af\u0631 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u0631\u062a\u0628\u0637 \u0628\u0627 \u0645\u062f\u06cc\u0631\u06cc\u062a \u0631\u0648\u0627\u0628\u0637 \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0628\u0627\u0634\u0646\u062f.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-19455fq-8bf5afa1d98788e82b5ee69cb4c51ef6\">\n#top .hr.hr-invisible.av-19455fq-8bf5afa1d98788e82b5ee69cb4c51ef6{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-19455fq-8bf5afa1d98788e82b5ee69cb4c51ef6 hr-invisible  avia-builder-el-77  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-1honz46-59e8cf941dba14e42c2d0b2f29a5d3d7 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3>\u062f\u0631 \u0646\u062a\u06cc\u062c\u0647:<\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-19oqqyu-862a0dc188b5fdd4036e6000ede2801d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>\u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631 \u0648 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u06a9\u0646\u062f \u062a\u0627 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f\u00a0 \u062e\u0648\u062f \u0631\u0627 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u0648 \u062f\u0631 \u0628\u0647\u0628\u0648\u062f \u0622\u0646 \u0628\u06a9\u0648\u0634\u06cc\u062f.<\/p>\n<p>\u0627\u0644\u0628\u062a\u0647 \u0628\u0631\u0627\u06cc \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0628\u0647\u062a\u0631 \u0627\u0632 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u0648 \u062a\u062d\u0642\u06cc\u0642\u0627\u062a \u0628\u0627\u0632\u0627\u0631 \u0648 \u0628\u0627\u0644\u0628\u0639 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0646\u062a\u06cc\u062c\u0647 \u0631\u0627\u0647\u06a9\u0627\u0631\u0647\u0627\u06cc\u06cc \u0631\u0627 \u06a9\u0647 \u062f\u0631 \u0628\u0627\u0644\u0627 \u0630\u06a9\u0631 \u0634\u062f\u060c \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u0631\u0627\u0647\u0646\u0645\u0627\u06cc\u06cc \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f \u0648 \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0646\u0648\u0639 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u0646\u0648\u0639 \u0645\u062e\u0627\u0637\u0628\u0627\u0646 \u062e\u0648\u062f\u060c \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u0646\u0627\u0633\u0628\u06cc \u0631\u0627 \u0627\u0646\u062a\u062e\u0627\u0628 \u06a9\u0646\u06cc\u062f.<\/p>\n<p>\u0647\u0645\u0686\u0646\u06cc\u0646\u060c \u0645\u0647\u0645 \u0627\u0633\u062a \u06a9\u0647 \u062f\u0631 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc\u060c \u0628\u0647 \u0627\u0635\u0648\u0644 \u0627\u0645\u0646\u06cc\u062a\u06cc \u0648 \u062d\u0641\u0627\u0638\u062a \u0627\u0632 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u062a\u0648\u062c\u0647 \u06a9\u0646\u06cc\u062f \u0648 \u0627\u0632 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc\u06cc \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f \u06a9\u0647 \u062f\u0627\u0631\u0627\u06cc \u0627\u0633\u062a\u0627\u0646\u062f\u0627\u0631\u062f\u0647\u0627\u06cc \u0627\u0645\u0646\u06cc\u062a\u06cc \u0645\u0646\u0627\u0633\u0628\u06cc \u0647\u0633\u062a\u0646\u062f.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-o6p3dy-2c51c16771bfe42d683d5243be2c07a6\">\n#top .hr.hr-invisible.av-o6p3dy-2c51c16771bfe42d683d5243be2c07a6{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-o6p3dy-2c51c16771bfe42d683d5243be2c07a6 hr-invisible  avia-builder-el-80  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-m7b7ye-3614602a98e620e1efdee8e09be95781 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc\u061b \u0645\u0634\u0627\u0648\u0631 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627\u06cc \u0622\u0646\u0644\u0627\u06cc\u0646<\/strong><\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ljz9vbp6-b7189bf68b4a7012705713b85e79d37e\">\n#top .hr.hr-invisible.av-ljz9vbp6-b7189bf68b4a7012705713b85e79d37e{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-ljz9vbp6-b7189bf68b4a7012705713b85e79d37e hr-invisible  avia-builder-el-82  el_after_av_textblock  el_before_av_comments_list '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<div  class='av-buildercomment av-n1urae-aae79e90df899f92566f8bfd4d298c1d'><\/div><\/p><\/div>\n<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":36772,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-36710","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-growth-articles"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631<\/title>\n<meta name=\"description\" content=\"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u060c \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647\u200c\u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u062e\u0644\u0642 \u0645\u06cc\u0634\u0648\u062f.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oxcel.ir\/2023\/07\/\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc-\u06a9\u0633\u0628-\u0648\u06a9\u0627\u0631\u0647\u0627\/\" \/>\n<meta property=\"og:locale\" content=\"fa_IR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\" \/>\n<meta property=\"og:description\" content=\"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u060c \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647\u200c\u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u062e\u0644\u0642 \u0645\u06cc\u0634\u0648\u062f.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/oxcel.ir\/2023\/07\/\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc-\u06a9\u0633\u0628-\u0648\u06a9\u0627\u0631\u0647\u0627\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0627\u0648\u06a9\u0633\u0644 | \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06af\u0644\u0648\u06af\u0627\u0647 \u0631\u0634\u062f \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0628\u0627 \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc\" \/>\n<meta property=\"article:publisher\" content=\"ebrahimasadi\" \/>\n<meta property=\"article:author\" content=\"ebrahimasadi\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-10T04:34:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-16T08:44:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"446\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0646\u0648\u0634\u062a\u0647\u200c\u0634\u062f\u0647 \u0628\u062f\u0633\u062a\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u0632\u0645\u0627\u0646 \u062a\u0642\u0631\u06cc\u0628\u06cc \u0628\u0631\u0627\u06cc \u062e\u0648\u0627\u0646\u062f\u0646\" \/>\n\t<meta name=\"twitter:data2\" content=\"24 \u062f\u0642\u06cc\u0642\u0647\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/\"},\"author\":{\"name\":\"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc\",\"@id\":\"https:\\\/\\\/oxcel.ir\\\/#\\\/schema\\\/person\\\/cc2ca50525a17dd1b17557192c62d6fe\"},\"headline\":\"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\",\"datePublished\":\"2023-07-10T04:34:56+00:00\",\"dateModified\":\"2023-09-16T08:44:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/\"},\"wordCount\":6144,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/oxcel.ir\\\/#\\\/schema\\\/person\\\/cc2ca50525a17dd1b17557192c62d6fe\"},\"image\":{\"@id\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/oxcel.ir\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg\",\"articleSection\":[\"\u0645\u0642\u0627\u0644\u0627\u062a\"],\"inLanguage\":\"fa-IR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/\",\"url\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/\",\"name\":\"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/oxcel.ir\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/oxcel.ir\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg\",\"datePublished\":\"2023-07-10T04:34:56+00:00\",\"dateModified\":\"2023-09-16T08:44:30+00:00\",\"description\":\"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u060c \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647\u200c\u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u062e\u0644\u0642 \u0645\u06cc\u0634\u0648\u062f.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/#breadcrumb\"},\"inLanguage\":\"fa-IR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fa-IR\",\"@id\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/#primaryimage\",\"url\":\"https:\\\/\\\/oxcel.ir\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg\",\"contentUrl\":\"https:\\\/\\\/oxcel.ir\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg\",\"width\":800,\"height\":446,\"caption\":\"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/oxcel.ir\\\/2023\\\/07\\\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u0622\u063a\u0627\u0632\",\"item\":\"https:\\\/\\\/oxcel.ir\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u0645\u0642\u0627\u0644\u0627\u062a\",\"item\":\"https:\\\/\\\/oxcel.ir\\\/https:\\\/oxcel.ir\\\/topics\\\/uncategorized\\\/business-growth-articles\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/oxcel.ir\\\/#website\",\"url\":\"https:\\\/\\\/oxcel.ir\\\/\",\"name\":\"\u0622\u06a9\u0627\u062f\u0645\u06cc \u0627\u0648\u06a9\u0633\u0644\\\/ \u0645\u0639\u0645\u0627\u0631 \u0631\u0634\u062f \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\",\"description\":\"\u06a9\u0645\u06a9 \u0628\u0647 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627 \u0628\u0631\u0627\u06cc \u067e\u06cc\u062f\u0627 \u06a9\u0631\u062f\u0646 \u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u0645\u0627\u0646\u0639 \u0631\u0634\u062f\u060c \u0627\u0648\u0644\u0648\u06cc\u062a\u200c\u0628\u0646\u062f\u06cc \u0645\u0633\u0626\u0644\u0647 \u0648 \u0637\u0631\u0627\u062d\u06cc \u0645\u0633\u06cc\u0631 \u0627\u0642\u062f\u0627\u0645 \u0628\u0631\u0627\u06cc \u0628\u0631\u0646\u062f\u06cc\u0646\u06af \u0648 \u0627\u0641\u0632\u0627\u06cc\u0634 \u062f\u0631\u0622\u0645\u062f\",\"publisher\":{\"@id\":\"https:\\\/\\\/oxcel.ir\\\/#\\\/schema\\\/person\\\/cc2ca50525a17dd1b17557192c62d6fe\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/oxcel.ir\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fa-IR\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/oxcel.ir\\\/#\\\/schema\\\/person\\\/cc2ca50525a17dd1b17557192c62d6fe\",\"name\":\"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fa-IR\",\"@id\":\"https:\\\/\\\/oxcel.ir\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/1-4-495x400-1-e1651578120659.jpg\",\"url\":\"https:\\\/\\\/oxcel.ir\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/1-4-495x400-1-e1651578120659.jpg\",\"contentUrl\":\"https:\\\/\\\/oxcel.ir\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/1-4-495x400-1-e1651578120659.jpg\",\"width\":102,\"height\":120,\"caption\":\"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc\"},\"logo\":{\"@id\":\"https:\\\/\\\/oxcel.ir\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/1-4-495x400-1-e1651578120659.jpg\"},\"description\":\"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc \u0647\u0633\u062a\u0645\u060c \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u0633\u062a \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0648 \u0645\u062f\u0631\u0633 \u0628\u0627 \u0628\u06cc\u0634 \u0627\u0632 12 \u0633\u0627\u0644 \u062a\u062c\u0631\u0628\u0647 \u062a\u062e\u0635\u0635\u06cc \u062f\u0631 \u062a\u062c\u0627\u0631\u06cc\u200c\u0633\u0627\u0632\u06cc \u0627\u06cc\u062f\u0647\u200c\u0647\u0627\u06cc \u062e\u0627\u0645 \u0648 \u0631\u0634\u062f \u062f\u0631\u0622\u0645\u062f\u06cc \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc \u0645\u062a\u0648\u0633\u0637 \u0648 \u06a9\u0648\u0686\u06a9. \u0645\u062a\u062e\u0635\u0635 \u062f\u0631 \u062a\u0644\u0641\u06cc\u0642 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u200c\u0647\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0633\u0646\u062a\u06cc \u0628\u0627 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0646\u0648\u06cc\u0646 \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc. \u0628\u0646\u06cc\u0627\u0646\u200c\u06af\u0630\u0627\u0631 \\\"\u0622\u06a9\u0627\u062f\u0645\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u0648\u06a9\u0633\u0644\\\" \u0628\u0627 \u0633\u0627\u0628\u0642\u0647 \u062a\u0631\u0628\u06cc\u062a \u0635\u062f\u0647\u0627 \u062f\u0627\u0646\u0634\u062c\u0648 \u0648 \u0645\u062a\u062e\u0635\u0635 \u062f\u0631 \u0632\u0645\u06cc\u0646\u0647 \u062a\u0648\u0644\u06cc\u062f \u0645\u062d\u062a\u0648\u0627 \u0648 \u0641\u0631\u0648\u0634. \u062f\u0627\u0631\u0627\u06cc \u0645\u0647\u0627\u0631\u062a \u062a\u062d\u0644\u06cc\u0644\u06cc \u0642\u0648\u06cc \u062f\u0631 \u0622\u0646\u0627\u0644\u06cc\u0632 \u0633\u0648\u0634\u0627\u0644 \u0645\u062f\u06cc\u0627 \u0648 \u062a\u062f\u0648\u06cc\u0646 \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc \u0641\u0631\u0648\u0634 \u0628\u0627 \u0628\u0627\u0632\u062f\u0647\u06cc \u0628\u0627\u0644\u0627. \u0645\u0647\u0627\u0631\u062a\u200c\u0647\u0627\u06cc \u06a9\u0644\u06cc\u062f\u06cc (SEO Keywords) \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc: \u062a\u062f\u0648\u06cc\u0646 \u0628\u06cc\u0632\u0646\u0633 \u067e\u0644\u0646\u060c \u062a\u062c\u0627\u0631\u06cc\u200c\u0633\u0627\u0632\u06cc \u0627\u06cc\u062f\u0647\u200c\u0647\u0627\u060c \u06a9\u0648\u0686\u06cc\u0646\u06af \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u060c \u062a\u062d\u0644\u06cc\u0644 \u0631\u0642\u0628\u0627. \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648 \u0645\u062d\u062a\u0648\u0627: \u06a9\u0645\u067e\u06cc\u0646\u200c\u0646\u0648\u06cc\u0633\u06cc\u060c \u0645\u062f\u06cc\u0631\u06cc\u062a \u0633\u0648\u0634\u0627\u0644 \u0645\u062f\u06cc\u0627\u060c \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0645\u062d\u062a\u0648\u0627\u060c \u0622\u0645\u0648\u0632\u0634 \u062a\u062e\u0635\u0635\u06cc \u062a\u0648\u0644\u06cc\u062f \u0645\u062d\u062a\u0648\u0627. \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc: \u06a9\u0627\u0631\u0628\u0631\u062f \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc \u062f\u0631 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af (AI-Powered Business). \u0641\u0646\u06cc: \u0637\u0631\u0627\u062d\u06cc \u0633\u0627\u06cc\u062a \u0648 \u0632\u06cc\u0631\u0633\u0627\u062e\u062a\u200c\u0647\u0627\u06cc \u0641\u0631\u0648\u0634 \u0622\u0646\u0644\u0627\u06cc\u0646. \u0622\u0645\u0648\u0632\u0634\u06cc: \u0645\u062a\u062e\u0635\u0635 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06af\u0644\u0648\u06af\u0627\u0647 \u0631\u0634\u062f \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0633\u0648\u0627\u0628\u0642 \u0634\u063a\u0644\u06cc \u0628\u0646\u06cc\u0627\u0646\u200c\u06af\u0630\u0627\u0631 \u0648 \u0645\u062f\u06cc\u0631 \u0622\u06a9\u0627\u062f\u0645\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u0648\u06a9\u0633\u0644 | 12 \u0633\u0627\u0644 \u0641\u0639\u0627\u0644\u06cc\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0639\u0645\u0644\u06cc\u0627\u062a\u06cc \u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u06a9 \u0622\u06a9\u0627\u062f\u0645\u06cc \u0648 \u0647\u062f\u0627\u06cc\u062a \u062a\u06cc\u0645\u200c\u0647\u0627\u06cc \u0622\u0645\u0648\u0632\u0634\u06cc. \u062a\u062f\u0648\u06cc\u0646 \u0648 \u0627\u062c\u0631\u0627\u06cc \u0633\u0631\u0641\u0635\u0644\u200c\u0647\u0627\u06cc \u0622\u0645\u0648\u0632\u0634\u06cc \u067e\u06cc\u0634\u0631\u0641\u062a\u0647 \u062f\u0631 \u062d\u0648\u0632\u0647\u200c\u0647\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644. \u062a\u0631\u0628\u06cc\u062a \u0648 \u0645\u0646\u062a\u0648\u0631\u06cc\u0646\u06af \u0635\u062f\u0647\u0627 \u062f\u0627\u0646\u0634\u062c\u0648 \u062c\u0647\u062a \u0648\u0631\u0648\u062f \u0628\u0647 \u0628\u0627\u0632\u0627\u0631 \u06a9\u0627\u0631 \u062a\u062e\u0635\u0635\u06cc. \u062a\u062c\u0627\u0631\u06cc\u200c\u0633\u0627\u0632\u06cc \u062f\u0647\u200c\u0647\u0627 \u0627\u06cc\u062f\u0647 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0648 \u06a9\u0645\u06a9 \u0628\u0647 \u0631\u0634\u062f \u062f\u0631\u0622\u0645\u062f\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646. \u0622\u0646\u0627\u0644\u06cc\u0632 \u067e\u06cc\u0634\u0631\u0641\u062a\u0647 \u067e\u06cc\u062c\u200c\u0647\u0627 \u0648 \u067e\u0644\u062a\u0641\u0631\u0645\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u062c\u0647\u062a \u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u0646\u0631\u062e \u062a\u0628\u062f\u06cc\u0644 (Conversion Rate). \u0637\u0631\u0627\u062d\u06cc \u0648 \u0627\u062c\u0631\u0627\u06cc \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u062e\u0644\u0627\u0642\u0627\u0646\u0647 \u0648 \u0646\u062a\u06cc\u062c\u0647\u200c\u0645\u062d\u0648\u0631.\",\"sameAs\":[\"https:\\\/\\\/oxcel.ir\",\"ebrahimasadi\",\"instagram.com\\\/ebrahimasadi.biz\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631","description":"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u060c \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647\u200c\u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u062e\u0644\u0642 \u0645\u06cc\u0634\u0648\u062f.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/oxcel.ir\/2023\/07\/\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc-\u06a9\u0633\u0628-\u0648\u06a9\u0627\u0631\u0647\u0627\/","og_locale":"fa_IR","og_type":"article","og_title":"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631","og_description":"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u060c \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647\u200c\u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u062e\u0644\u0642 \u0645\u06cc\u0634\u0648\u062f.","og_url":"https:\/\/oxcel.ir\/2023\/07\/\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc-\u06a9\u0633\u0628-\u0648\u06a9\u0627\u0631\u0647\u0627\/","og_site_name":"\u0627\u0648\u06a9\u0633\u0644 | \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06af\u0644\u0648\u06af\u0627\u0647 \u0631\u0634\u062f \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0628\u0627 \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc","article_publisher":"ebrahimasadi","article_author":"ebrahimasadi","article_published_time":"2023-07-10T04:34:56+00:00","article_modified_time":"2023-09-16T08:44:30+00:00","og_image":[{"width":800,"height":446,"url":"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg","type":"image\/jpeg"}],"author":"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc","twitter_card":"summary_large_image","twitter_misc":{"\u0646\u0648\u0634\u062a\u0647\u200c\u0634\u062f\u0647 \u0628\u062f\u0633\u062a":"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc","\u0632\u0645\u0627\u0646 \u062a\u0642\u0631\u06cc\u0628\u06cc \u0628\u0631\u0627\u06cc \u062e\u0648\u0627\u0646\u062f\u0646":"24 \u062f\u0642\u06cc\u0642\u0647"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#article","isPartOf":{"@id":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/"},"author":{"name":"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc","@id":"https:\/\/oxcel.ir\/#\/schema\/person\/cc2ca50525a17dd1b17557192c62d6fe"},"headline":"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631","datePublished":"2023-07-10T04:34:56+00:00","dateModified":"2023-09-16T08:44:30+00:00","mainEntityOfPage":{"@id":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/"},"wordCount":6144,"commentCount":0,"publisher":{"@id":"https:\/\/oxcel.ir\/#\/schema\/person\/cc2ca50525a17dd1b17557192c62d6fe"},"image":{"@id":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#primaryimage"},"thumbnailUrl":"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg","articleSection":["\u0645\u0642\u0627\u0644\u0627\u062a"],"inLanguage":"fa-IR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/","url":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/","name":"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631","isPartOf":{"@id":"https:\/\/oxcel.ir\/#website"},"primaryImageOfPage":{"@id":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#primaryimage"},"image":{"@id":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#primaryimage"},"thumbnailUrl":"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg","datePublished":"2023-07-10T04:34:56+00:00","dateModified":"2023-09-16T08:44:30+00:00","description":"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u060c \u0628\u0627 \u062a\u0648\u062c\u0647 \u0628\u0647 \u0646\u06cc\u0627\u0632\u0647\u0627 \u0648 \u062e\u0648\u0627\u0633\u062a\u0647\u200c\u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u062e\u0644\u0642 \u0645\u06cc\u0634\u0648\u062f.","breadcrumb":{"@id":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#breadcrumb"},"inLanguage":"fa-IR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/"]}]},{"@type":"ImageObject","inLanguage":"fa-IR","@id":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#primaryimage","url":"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg","contentUrl":"https:\/\/oxcel.ir\/wp-content\/uploads\/2023\/07\/the-role-of-branding-in-determining-the-direction-of-business-1-1-e1689052380291.jpg","width":800,"height":446,"caption":"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f"},{"@type":"BreadcrumbList","@id":"https:\/\/oxcel.ir\/2023\/07\/%d8%a8%d8%b1%d9%86%d8%af%d8%b3%d8%a7%d8%b2%db%8c-%da%a9%d8%b3%d8%a8-%d9%88%da%a9%d8%a7%d8%b1%d9%87%d8%a7\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u0622\u063a\u0627\u0632","item":"https:\/\/oxcel.ir\/"},{"@type":"ListItem","position":2,"name":"\u0645\u0642\u0627\u0644\u0627\u062a","item":"https:\/\/oxcel.ir\/https:\/oxcel.ir\/topics\/uncategorized\/business-growth-articles\/"},{"@type":"ListItem","position":3,"name":"\u0628\u0631\u0646\u062f\u0633\u0627\u0632\u06cc \u06a9\u0633\u0628\u200c \u0648\u06a9\u0627\u0631\u0647\u0627 \u0648 \u062a\u0639\u06cc\u06cc\u0646 \u0645\u0648\u0642\u0639\u06cc\u062a \u0628\u0631\u0646\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631"}]},{"@type":"WebSite","@id":"https:\/\/oxcel.ir\/#website","url":"https:\/\/oxcel.ir\/","name":"\u0622\u06a9\u0627\u062f\u0645\u06cc \u0627\u0648\u06a9\u0633\u0644\/ \u0645\u0639\u0645\u0627\u0631 \u0631\u0634\u062f \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631","description":"\u06a9\u0645\u06a9 \u0628\u0647 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627 \u0628\u0631\u0627\u06cc \u067e\u06cc\u062f\u0627 \u06a9\u0631\u062f\u0646 \u0645\u0647\u0645\u200c\u062a\u0631\u06cc\u0646 \u0645\u0627\u0646\u0639 \u0631\u0634\u062f\u060c \u0627\u0648\u0644\u0648\u06cc\u062a\u200c\u0628\u0646\u062f\u06cc \u0645\u0633\u0626\u0644\u0647 \u0648 \u0637\u0631\u0627\u062d\u06cc \u0645\u0633\u06cc\u0631 \u0627\u0642\u062f\u0627\u0645 \u0628\u0631\u0627\u06cc \u0628\u0631\u0646\u062f\u06cc\u0646\u06af \u0648 \u0627\u0641\u0632\u0627\u06cc\u0634 \u062f\u0631\u0622\u0645\u062f","publisher":{"@id":"https:\/\/oxcel.ir\/#\/schema\/person\/cc2ca50525a17dd1b17557192c62d6fe"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/oxcel.ir\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fa-IR"},{"@type":["Person","Organization"],"@id":"https:\/\/oxcel.ir\/#\/schema\/person\/cc2ca50525a17dd1b17557192c62d6fe","name":"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc","image":{"@type":"ImageObject","inLanguage":"fa-IR","@id":"https:\/\/oxcel.ir\/wp-content\/uploads\/2022\/05\/1-4-495x400-1-e1651578120659.jpg","url":"https:\/\/oxcel.ir\/wp-content\/uploads\/2022\/05\/1-4-495x400-1-e1651578120659.jpg","contentUrl":"https:\/\/oxcel.ir\/wp-content\/uploads\/2022\/05\/1-4-495x400-1-e1651578120659.jpg","width":102,"height":120,"caption":"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc"},"logo":{"@id":"https:\/\/oxcel.ir\/wp-content\/uploads\/2022\/05\/1-4-495x400-1-e1651578120659.jpg"},"description":"\u0627\u0628\u0631\u0627\u0647\u06cc\u0645 \u0627\u0633\u062f\u06cc \u0647\u0633\u062a\u0645\u060c \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u0633\u062a \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0648 \u0645\u062f\u0631\u0633 \u0628\u0627 \u0628\u06cc\u0634 \u0627\u0632 12 \u0633\u0627\u0644 \u062a\u062c\u0631\u0628\u0647 \u062a\u062e\u0635\u0635\u06cc \u062f\u0631 \u062a\u062c\u0627\u0631\u06cc\u200c\u0633\u0627\u0632\u06cc \u0627\u06cc\u062f\u0647\u200c\u0647\u0627\u06cc \u062e\u0627\u0645 \u0648 \u0631\u0634\u062f \u062f\u0631\u0622\u0645\u062f\u06cc \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u0647\u0627\u06cc \u0645\u062a\u0648\u0633\u0637 \u0648 \u06a9\u0648\u0686\u06a9. \u0645\u062a\u062e\u0635\u0635 \u062f\u0631 \u062a\u0644\u0641\u06cc\u0642 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u200c\u0647\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0633\u0646\u062a\u06cc \u0628\u0627 \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0646\u0648\u06cc\u0646 \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc. \u0628\u0646\u06cc\u0627\u0646\u200c\u06af\u0630\u0627\u0631 \"\u0622\u06a9\u0627\u062f\u0645\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u0648\u06a9\u0633\u0644\" \u0628\u0627 \u0633\u0627\u0628\u0642\u0647 \u062a\u0631\u0628\u06cc\u062a \u0635\u062f\u0647\u0627 \u062f\u0627\u0646\u0634\u062c\u0648 \u0648 \u0645\u062a\u062e\u0635\u0635 \u062f\u0631 \u0632\u0645\u06cc\u0646\u0647 \u062a\u0648\u0644\u06cc\u062f \u0645\u062d\u062a\u0648\u0627 \u0648 \u0641\u0631\u0648\u0634. \u062f\u0627\u0631\u0627\u06cc \u0645\u0647\u0627\u0631\u062a \u062a\u062d\u0644\u06cc\u0644\u06cc \u0642\u0648\u06cc \u062f\u0631 \u0622\u0646\u0627\u0644\u06cc\u0632 \u0633\u0648\u0634\u0627\u0644 \u0645\u062f\u06cc\u0627 \u0648 \u062a\u062f\u0648\u06cc\u0646 \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc \u0641\u0631\u0648\u0634 \u0628\u0627 \u0628\u0627\u0632\u062f\u0647\u06cc \u0628\u0627\u0644\u0627. \u0645\u0647\u0627\u0631\u062a\u200c\u0647\u0627\u06cc \u06a9\u0644\u06cc\u062f\u06cc (SEO Keywords) \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc: \u062a\u062f\u0648\u06cc\u0646 \u0628\u06cc\u0632\u0646\u0633 \u067e\u0644\u0646\u060c \u062a\u062c\u0627\u0631\u06cc\u200c\u0633\u0627\u0632\u06cc \u0627\u06cc\u062f\u0647\u200c\u0647\u0627\u060c \u06a9\u0648\u0686\u06cc\u0646\u06af \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631\u060c \u062a\u062d\u0644\u06cc\u0644 \u0631\u0642\u0628\u0627. \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0648 \u0645\u062d\u062a\u0648\u0627: \u06a9\u0645\u067e\u06cc\u0646\u200c\u0646\u0648\u06cc\u0633\u06cc\u060c \u0645\u062f\u06cc\u0631\u06cc\u062a \u0633\u0648\u0634\u0627\u0644 \u0645\u062f\u06cc\u0627\u060c \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0645\u062d\u062a\u0648\u0627\u060c \u0622\u0645\u0648\u0632\u0634 \u062a\u062e\u0635\u0635\u06cc \u062a\u0648\u0644\u06cc\u062f \u0645\u062d\u062a\u0648\u0627. \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc: \u06a9\u0627\u0631\u0628\u0631\u062f \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc \u062f\u0631 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af (AI-Powered Business). \u0641\u0646\u06cc: \u0637\u0631\u0627\u062d\u06cc \u0633\u0627\u06cc\u062a \u0648 \u0632\u06cc\u0631\u0633\u0627\u062e\u062a\u200c\u0647\u0627\u06cc \u0641\u0631\u0648\u0634 \u0622\u0646\u0644\u0627\u06cc\u0646. \u0622\u0645\u0648\u0632\u0634\u06cc: \u0645\u062a\u062e\u0635\u0635 \u0634\u0646\u0627\u0633\u0627\u06cc\u06cc \u06af\u0644\u0648\u06af\u0627\u0647 \u0631\u0634\u062f \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0633\u0648\u0627\u0628\u0642 \u0634\u063a\u0644\u06cc \u0628\u0646\u06cc\u0627\u0646\u200c\u06af\u0630\u0627\u0631 \u0648 \u0645\u062f\u06cc\u0631 \u0622\u06a9\u0627\u062f\u0645\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0627\u0648\u06a9\u0633\u0644 | 12 \u0633\u0627\u0644 \u0641\u0639\u0627\u0644\u06cc\u062a \u0645\u062f\u06cc\u0631\u06cc\u062a \u0639\u0645\u0644\u06cc\u0627\u062a\u06cc \u0648 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u06a9 \u0622\u06a9\u0627\u062f\u0645\u06cc \u0648 \u0647\u062f\u0627\u06cc\u062a \u062a\u06cc\u0645\u200c\u0647\u0627\u06cc \u0622\u0645\u0648\u0632\u0634\u06cc. \u062a\u062f\u0648\u06cc\u0646 \u0648 \u0627\u062c\u0631\u0627\u06cc \u0633\u0631\u0641\u0635\u0644\u200c\u0647\u0627\u06cc \u0622\u0645\u0648\u0632\u0634\u06cc \u067e\u06cc\u0634\u0631\u0641\u062a\u0647 \u062f\u0631 \u062d\u0648\u0632\u0647\u200c\u0647\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644. \u062a\u0631\u0628\u06cc\u062a \u0648 \u0645\u0646\u062a\u0648\u0631\u06cc\u0646\u06af \u0635\u062f\u0647\u0627 \u062f\u0627\u0646\u0634\u062c\u0648 \u062c\u0647\u062a \u0648\u0631\u0648\u062f \u0628\u0647 \u0628\u0627\u0632\u0627\u0631 \u06a9\u0627\u0631 \u062a\u062e\u0635\u0635\u06cc. \u062a\u062c\u0627\u0631\u06cc\u200c\u0633\u0627\u0632\u06cc \u062f\u0647\u200c\u0647\u0627 \u0627\u06cc\u062f\u0647 \u06a9\u0633\u0628\u200c\u0648\u06a9\u0627\u0631 \u0648 \u06a9\u0645\u06a9 \u0628\u0647 \u0631\u0634\u062f \u062f\u0631\u0622\u0645\u062f\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646. \u0622\u0646\u0627\u0644\u06cc\u0632 \u067e\u06cc\u0634\u0631\u0641\u062a\u0647 \u067e\u06cc\u062c\u200c\u0647\u0627 \u0648 \u067e\u0644\u062a\u0641\u0631\u0645\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u062c\u0647\u062a \u0628\u0647\u06cc\u0646\u0647\u200c\u0633\u0627\u0632\u06cc \u0646\u0631\u062e \u062a\u0628\u062f\u06cc\u0644 (Conversion Rate). \u0637\u0631\u0627\u062d\u06cc \u0648 \u0627\u062c\u0631\u0627\u06cc \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u062e\u0644\u0627\u0642\u0627\u0646\u0647 \u0648 \u0646\u062a\u06cc\u062c\u0647\u200c\u0645\u062d\u0648\u0631.","sameAs":["https:\/\/oxcel.ir","ebrahimasadi","instagram.com\/ebrahimasadi.biz"]}]}},"_links":{"self":[{"href":"https:\/\/oxcel.ir\/wp-json\/wp\/v2\/posts\/36710","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oxcel.ir\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/oxcel.ir\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/oxcel.ir\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/oxcel.ir\/wp-json\/wp\/v2\/comments?post=36710"}],"version-history":[{"count":0,"href":"https:\/\/oxcel.ir\/wp-json\/wp\/v2\/posts\/36710\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/oxcel.ir\/wp-json\/wp\/v2\/media\/36772"}],"wp:attachment":[{"href":"https:\/\/oxcel.ir\/wp-json\/wp\/v2\/media?parent=36710"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/oxcel.ir\/wp-json\/wp\/v2\/categories?post=36710"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/oxcel.ir\/wp-json\/wp\/v2\/tags?post=36710"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}